Becoming a More Critical Consumer of Information

It is becoming increasingly difficult to separate that which we want to hear/do hear and read from what can be scientifically proven. This HBR article from Marcus Buckingham offers some easy steps to follow to increase the chances of making that happen.

Here is what I came away with from the article and my own research and experience:

1. Similarity, expedience and experiential biases are omnipresent and insidious in our lives, especially when if comes to consuming information.
2. We can never eliminate being fooled but we can minimize it.
3. Trust arrives on foot and leaves in a Ferrari yet is in short supply. Being able to create and maintain it is a competitive advantage.
4. Be skeptical. Asking probing and enlightening questions is an excellent defense for minimizing bias and increasing trust.

HBR Article – Click Here!

Be Exceptional!

Bill – Certified Growth Coach, Foundations in NeuroLeadership certified, PI Certified Partner, 100COACHES member coach


For MA companies ONLY, as an approved Training and Development provider, Catalyst Growth Advisors can offer up to 50% off program fees. Click here to see if you qualify.

Please click here to download the free pdf version of my book Further, Faster – The Vital Few Steps that Take the Guesswork out of Growth. There is also a link to Amazon for the audio, e-book or paperback versions.

Published by Bill Flynn

Gazelles Member Advisor and early stage startup specialist with a proven track record with 16 Boston-based startups (9 to date with 5 successful outcomes, advisor to 7 others); SMB to Fortune 500 companies. 20+ years of Senior Sales, Marketing and GM experience in industries including mobile advertising, security, digital advertising, e-commerce and IT. Core Competencies: Player/Coach, Metrics-driven, Execution-based philosophy, Life-long learner

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